Erica Klinger is the Senior Director of Marketing at the Association for Accessible Medicines. She is responsible for marketing and promotion for the association, including branding, advertising, marketing communication, social media and website content development. She is also the Chair of the IGBA Global Biosimilars Week social media campaign (2022, 2023) and active on brand and marketing advisory groups such as the National Health Council Brand Value Task Force, advisory planning team for the Public Affairs Council 2021 Advocacy Conference, judge for the Public Affairs Council 2020 Communication Innovation Awards, and Peer Reviewer for the ASAE 2019 Annual Meeting Sessions.
Erica has over 20 years’ experience working in digital marketing and advertising, with a passion for education, advocacy and motivating audiences for action. She has led high-profile campaigns for Fortune 500 companies and nonprofit organizations across the globe. Her data-driven focus and campaign success have earned her speaking appearances at universities and conferences, including the Public Affairs Council Advocacy Conference 2020, National Press Club's PR Summit DC 2019, ASAE 2019 Annual Conference, Communicator Summit Baltimore 2019 and the first-ever Google Nonprofit Summit in DC.
Prior to joining AAM, Erica was the Director of Interactive Promotion and Strategy at St. Jude Children’s Research Hospital and the Director of Marketing at Seattle Foundation.
Erica received her Bachelor of Fine Arts from the University of Connecticut with a degree in graphic design and Masters of Art Education from the University of New Hampshire.